Wella Semi-Permanent Hair Colour 04/65 Deep Cherry Shinefinity

Semi-Permanent Colour 04/65 Deep Cherry Shinefinity Wella is a gel-cream varnish designed to give hair an even, glossy tinted effect.
Formulated without ammonia, this gloss-finish color does not alter the hair fiber, nor does it deeply modify the hair's basic color.

How does Shinefinity work?

It features pH-balanced, slightly alkaline technology.
As a result, cuticles open slightly to let color molecules penetrate the fiber for optimal color development.
The pH then simultaneously becomes acidic for zero damage and zero lightening.
By remaining in this slightly acidic range, Shinefinity varnish smoothes the cuticle for silky results and healthy hair.

Shade: 04/65 Deep Cherry

Up to 6 weeks wear*.

Does not lighten hair.
Does not cover white hair.
Can be applied directly after coloring or highlights.
Fades naturally and evenly.

Ammonia-free.
Silicone-free.
Alcohol-free.
No direct pigments.
Vegan formula.

Eco-designed packaging: 85% recycled cardboard. 100% PCR cap and 100% recycled aluminum tube.

How to use :

Wear gloves.
Mix 1 + 1 with Shinefinity activator.
(Do not use other oxidizers).

Apply Shinefinity evenly to washed, towel-dried hair or directly to dry hair, depending on desired intensity and/or hair porosity.
Leave on for 5-20 minutes, depending on hair porosity and desired result, then rinse.

For a softer result: leave on for 15 minutes on lengths and ends, then comb through from roots to ends.
Leave on for a further 5 minutes, then rinse.

For a more intense result: leave on for up to 15 minutes under heat, then rinse.

*on hair washed less than 3 times a week.

Capacity: 60ml